Cantine San Marzano was founded in 1962 when 19 vinegrowers from San Marzano di San Giuseppe, from families tied to the land for generations, banded together to enhance their work. Today the growers are 1,200 owning over 1,500 hectares of vineyards in total. Led by Francesco Cavallo, the company has been able to not only adapt to the change in the Apulian wine sector, but also play a leading role within this change, promoting a real cultural revolution, pursuing the modernisation of the company structures, and developing an increasingly expert, young and specialised team.